Opposite

Opposite is a Mumbai-based design studio building bold, culture-shaping brands through strategy, identity, packaging, and digital experience design. Founded on a clear point of view about design practice, Opposite partners with founders and creators to take businesses from zero to one. The studio has crafted iconic Indian brands including Swiggy, Sugar Cosmetics, and Simba Beer, blending thoughtful strategy with hands-on execution. Refusing to chase awards or trends, Opposite focuses on long-term impact and detail-driven design that challenges convention and defines the next generation of consumer brands.

https://oppositehq.com/