The neo-grotesque that defined Swiss modernism — released as Neue Haas Grotesk and renamed Helvetica in 1960. View at Haas / Monotype →
Used by Order Design (2), Dinamo, Stink, SDL, Size, Works
Set for Askul, Dinamo, Freeform, Heron Preston, Knoll, Le Puzz, Ostro, Stephen Ambrose, Stink Studios, Vignelli90
Cases set in Helvetica, as credited by the studios in their own writeups.
Copenhagen-based design studio Alexis Mark created a new brand identity and website for architecture firm Cobe. Drawing inspiration from departure boards and timetables, the identity uses collage and utilitarian design to reflect Cobe’s sustainable, reuse-oriented ethos. A custom typeface, AM Kosmos, anchors the system, blending industrial precision with expressive form.
Toronto-based designer Ross Proulx developed an adaptable brand identity for chef and media personality Matty Matheson, inspired by the eclectic charm of vintage ephemera. The system unifies Matheson’s diverse ventures through expressive typography, tactile materials, and a heritage-led visual language that evolves existing brand assets. Collaborations included illustration by Atlas Opera and photography by Sid Zheng Tang and Christopher Sherman.
The article explores Typotheque’s creation of Zed, a sans serif typeface designed to outperform Helvetica in legibility tests. Led by founder Peter Bilak, the project involved extensive research, variable font technology, and collaboration with the 15-20 National Ophthalmology Hospital in Paris. Zed’s development emphasizes accessibility, multi-script support, and typographic innovation across global languages.
