Hoodzpah
Hoodzpah is a Southern California–based brand identity and type design studio known for crafting bold, personality-driven visual systems. Founded by sisters Amy and Jennifer Hood, the studio blends big-agency polish with a boutique’s collaborative spirit. Their team—including senior designer Arturo and designer Bea—has built distinctive identities for clients such as Nicoletto’s Pasta Co. and Rooted Farmers. Hoodzpah’s work has been featured on Brand New and showcased at major creative conferences including Adobe MAX, HOW, and Dribbble Hangtime, reflecting their reputation for thoughtful design and industry leadership.
Cases
- 10x17
- Illustrations For An Annual Music-themed Art Project
- 10x19
- Illustration And Layout For An Annual Music Project
- 1923 Restaurant Group
- Visual Identity System For A Restaurant Group
- 20th Century Fox
- Social Media Campaign For A Teen Movie
- 20th Century Fox
- Movie Logo Exploration For A Film Production Company
- 20th Century Studios
- Title Treatment Design For A Film Adaptation
Clients
Tech Stack
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