Ton Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Ton projects in press coverage.
News & interviews
- Jas Bell on designing for the biggest icons in music and sports
The Brand Identity · Apr 15, 2026 · Interview
The Brand Identity interviews creative director Jas Bell about his journey from sneaking onto Pharrell’s tour bus as a teenager to leading design for some of the biggest names in music and sports. Bell discusses his long-term collaboration with SZA, his concept of 'visual sampling,' and how his experiences with Pharrell and Louis Vuitton influence his approach to artist merchandise and brand architecture. The conversation highlights his belief in care, cohesion, and longevity across creative worlds.
HazelwoodSZAMetro Boominbranding - Five bicycles that are almost too gorgeous to ride
Creative Boom · Apr 15, 2026
Creative Boom’s Katy Cowan curates five beautifully designed bicycles in celebration of World Bicycle Day. The article highlights models from Quirk Cycles, Brompton, Moustache Bikes, VanMoof, and Veloe, emphasizing craftsmanship, innovation, and aesthetic appeal. Each bike represents a different approach to modern cycling, from handmade frames to advanced e-bike technology.
Quirk CyclesBromptonproduct - 15 typefaces designers love to use in 2026
Creative Boom · Apr 15, 2026
Creative Boom’s 2026 roundup by Tom May highlights 15 typefaces that designers continue to use and admire, from timeless classics like Helvetica and Futura to newer, accessibility-driven fonts like Inclusive Sans. The article reflects ongoing trends toward functional, inclusive, and personality-rich type design, showing how both heritage and innovation coexist in contemporary typography.
ExpediaAmsterdamtypography - Derek Abella got laid off on Valentine's Day
Creative Boom · Apr 14, 2026
The article profiles Miami-born, New York-based illustrator Derek Abella, whose career took off after being laid off on Valentine's Day 2020. It explores how his Art Deco-inspired, emotionally resonant illustrations gained traction during the pandemic, leading to collaborations with major media outlets and brands. Abella reflects on resilience, creative growth, and his evolving artistic direction as he approaches a new decade in his career.
The New York TimesThe New Yorkerillustration - Handsome Frank launches a new shop selling beautiful prints by world-class illustrators
Creative Boom · Apr 8, 2026
Creative Boom reports on Handsome Frank’s launch of Handsome Provisions, a new curated print shop offering archival-quality giclée prints by its roster of world-class illustrators. The article highlights five featured prints and artists, showcasing their distinctive styles and backgrounds. The initiative reflects the agency’s expansion into direct-to-consumer art retail while celebrating contemporary illustration talent.
Handsome FrankHandsome ProvisionsDesign BridgeThe TelegraphEasyJetillustration - Berta Vallo sees the stories hiding inside your kitchen drawer
Creative Boom · Apr 7, 2026
Creative Boom profiles Budapest-born illustrator Berta Vallo, whose maximalist, detail-rich works explore nostalgia, identity, and everyday clutter. Trained at Central Saint Martins and represented by Pocko, Vallo has created editorial illustrations for major publications like Die Zeit and Rolling Stone. Her self-initiated pieces, such as 'Lunch' and 'Still Life', reflect her experiences between London and Budapest and her fascination with the stories hidden in ordinary objects.
Kristjana S Williams StudioPockoBloombergRolling Stoneeditorial - Warburtons Gets New Logo, Identity, and Packaging
· Apr 6, 2026
UnderConsideration’s Brand New reviewed the new logo, identity, and packaging for Warburtons, created by Taxi Studio in collaboration with Studio DRAMA. The rebrand refines the iconic orange look and introduces proprietary typography to modernize the UK bakery brand while maintaining its heritage.
Taxi StudioStudio DRAMAWarburtonsbranding - How Taxi Studio gave Warburtons a birthday makeover worthy of 150 years
Creative Boom · Mar 26, 2026
Creative Boom reports on Taxi Studio’s comprehensive rebrand for Warburtons, celebrating the bakery’s 150th anniversary. The Bristol-based studio introduced a cohesive packaging system centered on the brand’s signature 'Baked Orange' color, a refined wordmark, and a bespoke type family by Studio DRAMA. The redesign emphasizes warmth, heritage, and visibility across Warburtons’ extensive product range.
Taxi StudioStudio DRAMAWarburtonsbranding - Wedge Studio, Mindy Seu, Da’Shaunae Marisa and Ben Sanders: Get tickets for April’s Nicer Tuesdays in LA!
It's Nice That · Mar 23, 2026
It’s Nice That announces the April 2026 edition of Nicer Tuesdays in Los Angeles, featuring talks by Wedge Studio, Mindy Seu, Da’Shaunae Marisa, and Ben Sanders. The event will explore topics across branding, design, publishing, photography, and painting, offering insights into each creative’s process and recent projects. The evening will take place at The Vermont Hollywood on 14 April 2026.
- Watson curates eight typefaces for Motto by Hilton’s location system
The Brand Identity · Mar 20, 2026
Watson developed a rebrand for Motto by Hilton that uses a curated set of eight typefaces to express each hotel's local character. The identity system ties typography to neighbourhood personality while maintaining global cohesion. Photography, film, and a modular grid system reinforce the brand’s adaptable and locally rooted positioning.
WatsonMotto by Hiltonbranding