Designers and creative leads credited on Ostro projects in press coverage.
BP&O features Mucho’s rebrand of health-tech company Ostro, formerly known as RxDefine. The new identity introduces a modular, shape-driven system inspired by Meccano, paired with Helvetica and a vibrant color palette to convey clarity and approachability. The project also included naming by A Hundred Monkeys and a focus on simplifying brand architecture for multiple audiences.
Motionographer features 'Beauty in Sequence', a one-minute cinematic mashup by Serbian editor Nikita Didenko for the YouTube channel Tak Ostro. The piece reimagines scenes from over 60 films of 2024 into a seamless narrative through editing alone. The project earned two Gold Telly Awards and a Clio shortlist, celebrating editing as a storytelling art form.