The article by The Brand Identity, written by Poppy Thaxter, showcases nine design projects that exemplify the power of print finishing techniques such as embossing, debossing, and foil stamping. It highlights how studios like Studio Sly, Hugmun, and DutchScot use tactile materials and craftsmanship to elevate packaging and identity design. The feature celebrates the artistry and technical precision of print production in contemporary branding.
BP&O features DutchScot’s brand identity for Sucre London and its downstairs bar Abajo. The project draws on Argentine cultural influences, combining bespoke typography, hand-drawn illustrations, and a color palette inspired by Andean fabrics. The identity balances restraint and ornamentation, reflecting the restaurant’s heritage and contemporary London setting.