Nice Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Nice projects in press coverage.
News & interviews
- Pink! pink! everywhere!
BP&O · Apr 2, 2026
BP&O features Earthling Studio’s rebrand for wine company Nice, emphasizing a bold yet refined identity that retains its signature pink while introducing new colors and typography. The project spans strategy, packaging, and tone of voice, positioning Nice as a confident, modern wine brand. Emily Gosling praises the design’s balance of fun and sophistication, aligning with Nice’s millennial audience.
Earthling StudioNicebranding - Inside the Future of Brand 2026 report with Motto’s co-founders
The Brand Identity · Jan 28, 2026 · Interview
The Brand Identity interviews Motto co-founders Sunny Bonnell and Ashleigh Hansberger about their twentieth-anniversary publication, the 'Future of Brand 2026' report. The conversation explores how brand strategy has evolved from visual expression to an operating system for business, emphasizing meaning, alignment, and the role of AI as infrastructure. The report has gained significant traction among global leaders seeking clarity in a rapidly changing landscape.
- UNICEF UK Launches Campaign Highlighting Resilient Childhood Spirit
Creative Boom · Oct 21, 2025
UNICEF UK has unveiled its new brand platform, 'Making Childhood Unstoppable', created by independent agency Neverland. The campaign highlights the resilience and hope of children facing global crises, using real stories and footage from UNICEF programmes. It launches across TV, digital, and out-of-home channels to inspire public support for the charity’s mission.
NeverlandUNICEF UKadvertising - "Exploring Anna Ginsburg's Animated Journey: From Private Parts to Mythology"
Creative Boom · May 28, 2025 · Interview
Creative Boom interviews animator and director Anna Ginsburg following her OFFF Barcelona talk, exploring her evolution from early music videos to feminist animated shorts like Private Parts and What Is Beauty. The article focuses on her new BFI-supported film Hag, a mythological and deeply personal story reimagining Medusa as a symbol of female rage and self-acceptance. Ginsburg discusses her creative process, collaborations, and the intersection of feminism, humour, and vulnerability in her work.
Channel 4It's Nice Thatmotion - "Minecraft Inspires New Art and Design Wave"
It's Nice That · Nov 27, 2024
The article explores how Minecraft has evolved from a game into a creative platform influencing artists, designers, and institutions. It highlights projects by Travess Smalley, Cha Chaan Teng, and others who use the game’s generative and procedural systems as inspiration for digital and physical artworks. The piece situates Minecraft as a cultural touchstone bridging gaming, art, and design innovation.
Cha Chaan TengIt’s Nice ThatTatedigital - “The guest experience is so important.” Crown Creative on being immersed in the hospitality industry
The Brand Identity · Jun 21, 2024 · Interview
The Brand Identity interviews Crown Creative’s Creative Director Ryan Crown about the studio’s multidisciplinary approach to hospitality design. Based in Belfast, London, and New York, the studio combines strategy, branding, and interiors for clients like The Dead Rabbit, Hilton, and St. Regis. Crown discusses the importance of guest experience, collaboration, and storytelling in creating immersive hospitality brands.
Crown CreativeThe Dead RabbitHiltonbranding - Mascot Magic: 8 brand identities that are making the most of their adorable representatives
The Brand Identity · May 23, 2024
The article by Poppy Thaxter spotlights eight contemporary brand identities that use mascots to express personality and charm. It highlights a growing trend of nostalgic, character-driven branding inspired by rubber hose illustration styles. Featured studios include PLUSMINUS Studio, Dark Igloo, Cold Cuts, How&How, Koto, Nice Guy, Chris Thorpe Design, and Land of Plenty.
PLUSMINUS StudioDark IglooCold CutsNice PiesPLANTbranding - Electric Red’s Svyat Vishnyakov on the challenges and rewards of starting a studio in a new country
The Brand Identity · Aug 31, 2021 · Interview
The Brand Identity interviews Electric Red co-founder Svyat Vishnyakov about launching the studio in New York after moving from Russia. He discusses the challenges of adapting to a new professional culture, language barriers, and the rewards of seeing their design work in the real world. The conversation also touches on their cross-cultural projects, including work for the Golden Mask theatre festival and the Russian Pavilion at the Venice Architecture Biennale.
Electric RedStrelka InstituteArchitectural Association School of Architecture (AA)branding
