Kind Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Kind projects in press coverage.
News & interviews
- "Kind Atoms Launches: Ancient Rituals and Science Blend in Skincare"
Creative Boom · May 15, 2025
Creative studio Run For The Hills designed the brand identity, packaging, and website for new skincare brand Kind Atoms. Drawing on South Asian heritage and scientific precision, the identity combines natural warmth with modern refinement. The project includes a bespoke logotype, earthy color palette, and tactile packaging that balance accessibility and luxury.
Run For The HillsKind Atomsbranding - "Cindy Kang: Transforming Childhood Memories into Art"
Creative Boom · Jan 27, 2025 · Interview
Creative Boom interviews New York-based illustrator Cindy Kang about her evolving focus on children's illustration and how her Korean heritage and personal memories inspire her work. She discusses projects like 'King Sejong Invents an Alphabet' and her use of both traditional and digital media. The article highlights her emotional approach to storytelling and her desire to evoke empathy and nostalgia through art.
- Storm Wiggett Advocates for LABASAD's Brand Design Master's Program
Creative Boom · Jan 8, 2025 · Interview
Creative Boom interviews Storm Wiggett about LABASAD’s new Online Master in Brand Design, an advanced program combining strategy, psychology, and creative disciplines to prepare students for modern brand challenges. The article highlights the course’s depth, its expert instructors, and its focus on real-world brand design practice.
LABASAD, Barcelona School of Arts & DesignMARK StudioCecilia's FarmSkin Creamerybranding - "Brand Ethos and Becolourful Create Identity for Charity Waythrough"
Creative Boom · Dec 17, 2024
Brand Ethos and Becolourful collaborated on the naming and visual identity for Waythrough, a new charity formed from the merger of Richmond Fellowship and Humankind. The identity focuses on inclusivity, recovery, and community, using a wide colour palette, hand-drawn elements, and photography to reflect the charity’s holistic approach. The project was well received by stakeholders and staff, marking a strong start for the new organisation.
Brand EthosBecolourfulWaythroughRichmond Fellowshipbranding - New Branding for Kindred Black by Ania et Lucie
BP&O · Jul 16, 2024
BP&O’s article by Angelica Frey explores Ania et Lucie’s rebrand for Pennsylvania-based beauty brand Kindred Black. The new identity blends apothecary-inspired motifs with modern elegance, featuring custom typography, embossed packaging, and a bright yellow palette. The project emphasizes sustainability, craft, and a refined structural packaging system produced with Imprimerie du Marais.
Ania et LucieImprimerie du MaraisKindred Blackbranding - Sthuthi Ramesh on 'permalancing' and why the industry should be more supportive of creative mums
The Brand Identity · Apr 1, 2021 · Interview
The Brand Identity interviews London-based designer Sthuthi Ramesh about her experiences freelancing at leading studios like Pentagram and Made Thought, her advocacy for more inclusive and supportive environments for creative mothers, and her co-founding of Nicety Materials, a digital library for physical materials. She discusses the challenges of permalancing, the impact of the pandemic, and her passion for sustainability and diversity in design.

