Studio: Select

Client: Mercedes

Work: Art Direction

Industry: Automotive

Art Direction For Mercedes Me Concept Space

Studio Select developed the art direction for Mercedes Me, a concept space redefining the traditional car dealership into a cultural hub that celebrates craftsmanship. The project blended automotive heritage with Melbourne’s cafe culture, creating a visual language that merged fashion, design, and luxury through imagery and hand-drawn illustrations.

Tags: Café, Craftsmanship, Illustration, Imagery, Luxury