Creative Boom reports on Ragged Edge’s comprehensive rebrand of its own identity, titled 'Never be the same again'. The London studio replaces its neon palette with earthy tones and a dynamic horizon motif, reflecting its founding principle of refusing to settle for average. The new identity integrates motion, sound, and tactile references to express bravery and distinctiveness in an era of AI-generated sameness.
Newspaper Club has launched its first self-published newspaper, The Printing Press, celebrating the creative potential of print. Designed in collaboration with D8 Studio, the project is supported by a national billboard campaign with Build Hollywood and a London kiosk takeover with News & Coffee. The initiative highlights a renewed interest in print as a storytelling and branding medium.
Creative Boom’s 'Hotlist 2025' highlights 25 of the most admired design studios worldwide, as voted by industry peers. The article celebrates leading agencies such as Pentagram, PORTO ROCHA, Ragged Edge, and &Walsh for their innovative branding and design work across sectors from tech to fashion. It aims to inspire creatives by showcasing studios that are shaping contemporary design culture.