Lec Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Lec projects in press coverage.
News & interviews
- The graphic trends you’ll want to bookmark for 2026
It's Nice That · Jan 12, 2026
The article, written by Ellis Tree for It’s Nice That’s Forward Thinking series, explores five emerging graphic design trends for 2026. It highlights a growing return to analogue and imperfect aesthetics, such as photocopied textures, scanning, and collage, as designers push back against hyper-digital polish. Examples include Charlotte Rohde’s Oficía Mono campaign, How&How’s branding for Big Cartel, and Louis Garella’s logo for Sonata Electronica.
How&HowBig CartelSonata Electronicabranding - The magic behind Louis Garella’s design process is “a constant back-and-forth between digital and print”
It's Nice That · Jan 7, 2026
The article profiles French designer Louis Garella and his independent practice, Studio Garella. Known for blending digital and print processes, Garella’s work spans brand identities, editorial design, and motion projects that emphasize tactile, expressive qualities. His approach merges analogue techniques like collage and scanning with digital manipulation to create visually rich, research-driven outcomes.
Studio GarellaHermèsSonata Electronicabranding - Winston Hacking’s “tonermorphs” are kaleidoscopic clay creatures created to push images as far as they can
It's Nice That · Nov 10, 2025
The article profiles artist Winston Hacking and his experimental animation series 'Tonermorphs', which combines clay, printing, and image transfers to create surreal, tactile moving images. Drawing from his childhood exposure to printmaking and inspired by artists like Martha Colburn and Bruce Bickford, Hacking’s work explores the tension between analog imperfection and digital control.
Big ActiveFlying LotusRun The Jewelsmotion - Hayley Wall: Mastering Complex Ideas Through Illustration
It's Nice That · Jul 29, 2025
The article profiles illustrator Hayley Wall, exploring their decade-long career creating work centered on queerness, disability, gender, and mental health. It highlights their editorial commissions for outlets like The New York Times, LA Times, and Sick Magazine, and delves into their process of translating emotion and identity into richly textured, symbolic illustrations. Written by Sudi Jama, the piece emphasizes Hayley’s belief in hope, community, and storytelling through visual art.
Sick MagazineLA Timeseditorial - IllustrationX Achieves Global Reach, Expands Across Four Continents
Creative Boom · Jul 28, 2025
Creative Boom’s feature explores how IllustrationX evolved from a London-based agency into a truly global illustration powerhouse with agents across four continents. Managing director Harry Lyon-Smith and North America director Stacey Endress discuss the agency’s structure, localised approach, and commitment to artist quality. The article highlights how authenticity and international collaboration give IllustrationX a competitive edge in the age of AI-driven creativity.
- Companion–Platform Designs Season-Adaptive Logo for Uncommon Fruits
It's Nice That · May 20, 2025
Companion–Platform created a variable, seasonally adaptive identity for Uncommon Fruits, a research initiative by Robida Collective exploring fruit trees and edible ecology. The identity features a flexible logo system inspired by natural growth and uses typefaces Cerial and Gaisyr to balance familiarity with organic form. The website extends this concept through an 'orchard of words' that encourages exploratory navigation.
Companion–PlatformRobida CollectiveUncommon FruitsRobida Collectivebranding - Baxter & Bailey Present "The Design Laundry" in Barcelona
Creative Boom · May 19, 2025
Baxter & Bailey brought their humorous and candid talk 'The Design Laundry' to OFFF Barcelona, celebrating the messy, mistake-filled side of creativity. The session featured confessional stories from designers including Rian Hughes, Jamie Ellul, Francis Jackson, and Daljit Singh, highlighting lessons learned from professional blunders. The project aims to build a community archive of creative mishaps that encourage openness and learning within the design industry.
- "Wellcome Collection Campaign Encourages Londoners to Rethink Health"
Creative Boom · May 12, 2025
Creative agency Nice and Serious has developed a new campaign for the Wellcome Collection that invites Londoners to rethink health through curiosity-driven questions. The campaign uses vibrant visuals and inclusive co-creation methods to reposition the museum as an accessible, thought-provoking cultural space. It spans out-of-home, digital, and audio channels, aiming to attract diverse audiences beyond traditional museum-goers.
Nice and SeriousWellcome Collectionadvertising - Oskar With a K: Impactful Murals Transform Communities
Creative Boom · May 1, 2025
Creative Boom profiles Manchester-based muralist Oskar Walin, known professionally as Oskar With a K, whose large-scale hand-painted lettering projects aim to bring communities together. The article explores his process, materials, and collaborations on projects for Manchester City Council, the Electoral Commission, and Stockport County FC. It highlights his focus on social impact, community workshops, and bold, graphic mural design.
Oskar With a KGrit StudiosManchester City CouncilElectoral Commissionenvironmental - Tacabanda Studio Embraces Creative Freedom Over Design Snobbery
It's Nice That · Apr 14, 2025
The article profiles Tacabanda, a London-based design studio founded by Margherita Sabbioneda and Barbara Nassisi. Known for their playful, handmade approach to graphic design and illustration, the duo reject design snobbery in favour of humour, curiosity, and imperfection. Their work spans cultural projects, visual identities, and print design, reflecting a joyful and experimental spirit.
TacabandaGovernment Art CollectionMax3Minbranding