Den Design Cases
Designers behind the work
Designers and creative leads credited on Den projects in press coverage.
Designers and creative leads credited on Den projects in press coverage.
Creative Boom’s profile of lettering artist Rob Draper traces his journey from redundancy and personal hardship to international recognition. Through self-initiated projects like Coffee Time, Draper turned drawing on disposable coffee cups into a career-defining practice that led to commissions from Nike, the Golden Globes, and NASA. His later collage and installation work, including a large-scale project for Fenwick, reflects his philosophy of embracing imperfection and starting small.
UnderConsideration’s Brand New features a rebrand of Philbrook Art & Gardens by Nominee, led by designer Scott Allen Hill. The project introduces a new name, logo, and identity system that uses a proprietary flared sans serif typeface and geometric iconography to reflect the museum and garden’s cultural identity in Oklahoma.
Pepsi launched a promotional campaign in partnership with the New York Knicks, hiding specially designed cans across New York City. Each can awarded the finder a pair of suite tickets to the Eastern Conference finals at Madison Square Garden. The campaign leveraged social media clues to engage fans across all five boroughs.
Creative Boom profiles Transylvanian designer Dora Abodi, founder of ABODI Transylvania, who merges folklore and mythology into her fashion collections. Her latest project, The Chronicles, reimagines local legends through hand-painted gowns, sculptural headpieces, and illustrations inspired by her heritage. The article explores her creative process, influences, and the personal meaning behind her work.
UnderConsideration’s Brand New briefly notes the new logo and identity for Calder Gardens, designed by New York studio karlssonwilker. The project introduces a clean sans serif identity using negative space and drop shadow techniques for a cultural institution dedicated to artist Alexander Calder.
Clay Global developed the brand identity and app experience for Eden, an AI-powered real estate platform that translates users’ feelings and visual preferences into personalized property recommendations. The design combines classical and contemporary aesthetics, balancing emotional warmth with digital clarity. Through thoughtful typography, illustration, and interaction design, the brand aims to make home searching more intuitive and human-centered.
The article spotlights Perpendicular’s rebrand for Edenesque, a plant-based milk brand that breaks away from minimalist conventions. The new packaging uses hand-drawn, mid-century-inspired figures and flavor-coded palettes to create a warm, artistic, and community-driven identity. The design positions Edenesque as a standout in the alternative milk category by emphasizing emotion and artistry over functional minimalism.
Creative Boom’s 2026 community poll highlights 15 illustrators shaping the global illustration scene, emphasizing originality and human touch in an AI-saturated era. The list spans established names like Noma Bar and Malika Favre to emerging talents such as Anna Micheloni and Genie Espinosa. The article celebrates craftsmanship, individuality, and the enduring commercial relevance of distinctive illustration.
