Ada Design Cases
Designers behind the work
Designers and creative leads credited on Ada projects in press coverage.
Designers and creative leads credited on Ada projects in press coverage.
Written by Danielle Pender for It’s Nice That’s 'In Depth: The Everyday Edition', this feature explores how creative rituals can help artists and designers break free from the repetitive cycles of visual culture. It argues that in an era of AI tools, social media homogenization, and creative burnout, personal routines can restore originality and intention in creative work.
Creative Boom’s 2026 community poll highlights 15 illustrators shaping the global illustration scene, emphasizing originality and human touch in an AI-saturated era. The list spans established names like Noma Bar and Malika Favre to emerging talents such as Anna Micheloni and Genie Espinosa. The article celebrates craftsmanship, individuality, and the enduring commercial relevance of distinctive illustration.
Creative Boom profiles French type designer Margot Lévêque and the launch of her new foundry, Claude Type. The article explores her philosophy of slow, craft-focused typography, her inspirations from Claude Garamont and her grandmother Claudine, and her collaborations with International Magic and 27Bureau on the foundry’s website. It positions Claude Type as a couture-style atelier emphasizing time, care, and intention in type design.
In this POV article, Base Design’s Thierry Brunfaut argues that opera and ballet institutions must radically rethink their branding to stay relevant. He suggests that the issue lies not in the art forms themselves but in how they are perceived and presented. By embracing dynamic branding, storytelling, and human-centered experiences, these institutions can attract new audiences and shed elitist reputations.
The Brand Identity interviews Stacey Saunders, General Manager at Houston Group, about the creation of her podcast and brand platform Badass Bitches In Brand. Developed with Houston’s design team, the identity rejects stereotypical pink palettes in favor of bold red and confident visual language. The project celebrates women in branding through honest conversation, collaboration, and mentorship.
The Brand Identity interviews Austrian designer Lukas Haider about his two-decade career in music branding and his philosophy of being a 'branding expert' rather than an artist. He discusses his concept-driven approach, emphasizing workshops, strategy, and meaning over aesthetics. The article explores his work for labels like Paranormal, Radiate, TAU, and artists such as Adana Twins, highlighting his use of AI, 3D scanning, and narrative-driven design systems.
The article profiles Martha, a Montreal-based design studio founded by Guillaume Lavallée and Ariane Leblanc in 2024. Built on friendship and a shared appreciation for typography, the studio has quickly developed brand identities for clients across industries including tech, fashion, and non-profits. The piece highlights Martha’s human-centered approach to branding and its growing presence in the design scene.
It’s Nice That announces the November 2025 edition of its Nicer Tuesdays event in London, featuring talks from Porto Rocha, Jennie Baptiste, Boomranng Studio, and Alice Isaac. The lineup spans design, photography, and collage, with discussions on identity, culture, and creative process. The event will be held at EartH Hackney with music by Epidemic Sound and sponsorship from El Rayo and Lovecorn.
