fagerström
fagerström is an independent design and branding studio based in New York and Madrid, led by Founder and Creative Director Puli Arancibia and Head of Business & Strategy Joaquín Pinochet. The studio specializes in crafting cohesive, meaningful brand experiences that balance strategy and creativity. With a global client base spanning startups to established corporations, fagerström has developed identities for brands such as Savant, Salad, and Cérémonie. Their project Savant was featured in Viction:ary’s *Stencil in Use*, and Arancibia has served as a jury member for the prestigious ADCV Awards.
Cases
- Aegle's Botanicals
- Packaging And Visual Identity For Aegle's Skincare
- Another Canvas
- Brand Identity For Another Canvas Art And Furniture
- Apothe.ka
- Brand Strategy And Packaging Design For A Wellness Aromatherapy Brand
- Bilo
- Visual Identity And Packaging For A Cannabis Lifestyle Brand
- Calypso Ai
- Brand Identity For Calypso Ai
- Capture Minds
- Visual Identity For A Youth Empowerment Non-profit
Clients
Tech Stack
Technologies detected on fagerström's website.





