The free, screen-first UI neo-grotesque that became a de facto default of the tech industry. View at Open source →
Used by Focus Lab (4), Order Design (2), Koto, Blackburn, Bürocratik, Nihilo
Set for Notion (2), Animoto, Fabricators & Manufacturers Association, Guggenheim Foundation, MultiversX, Ohmek, Prolaio, TrendBible, Uniqode, Vecteezy
Cases set in Inter, as credited by the studios in their own writeups.
Lovework Studio rebranded Australian ed-tech platform Cadmus with a renaissance-inspired identity that balances academic credibility and modern digital design. The project evolved the existing quill symbol, introduced rich historical colour palettes, and integrated playful illustrations and motion to create a more uplifting experience for universities. The comprehensive rebrand spanned strategy, identity, website, and event materials, positioning Cadmus as a sophisticated yet approachable platform within higher education.
Justified Studio developed a bold, technically sophisticated brand identity for Indicium AI, a newly merged global AI consultancy. The identity centers on a 'Fractal Glass' system built in WebGL, symbolizing clarity and transformation in data. Using open-source typography and disciplined design, the project redefines what enterprise branding can look like—credible yet visually ambitious.
BP&O features Foreign Policy’s brand identity for Singapore climbing gym Project Send. The design uses kinetic and variable typography to express flexibility, community, and the iterative nature of climbing. With typefaces KTF Rublena and Inter, and a vibrant yet balanced color palette, the identity translates the physical and mental aspects of climbing into a dynamic visual system.
