Visual Identity For Shenzhen Fringe Festival 2022

Untitled Macao developed the visual identity for the 2022 Shenzhen Fringe Festival, themed 'Fringe Extraordinary'. The design uses grass as a central material to symbolize resilience and vitality, paired with an eye motif representing curiosity and artistic exploration. The result celebrates ordinary elements transformed into extraordinary expressions of creativity.

Tags: Conceptual, Organic, Playful, Symbolic, Textural, Vibrant