Broadcast Campaign For Airbnb

Buck collaborated with Airbnb to create a series of 30-second broadcast spots celebrating the unique perks of staying in an Airbnb over a hotel. The campaign revisits the miniature world first developed for Airbnb’s AirCover, featuring meticulously crafted tiny sets inspired by real listings. Each vignette highlights the warmth, intimacy, and personality that make Airbnb stays special.