Studio: Further

Client: Airbnb

Work: Strategy

Industry: Hospitality

Global Branding Strategy For Airbnb

Further developed Airbnb’s global brand strategy centered on the idea of ‘Belong Anywhere’. The work unified identity, messaging, and visual systems to create a cohesive global presence that supported the company’s growth and IPO success.

Tags: Cohesive, Global, Human, Impactful, Modern, Strategic