Bold Scandinavia
Bold Scandinavia is a leading Nordic branding agency based in Stockholm, part of the Forsman & Bodenfors collective. Founded by creative directors Oskar Lübeck and Johan Hjerte, the studio specializes in strategy-driven brand identity, packaging, and digital design. Known for its minimalist yet expressive Scandinavian aesthetic, Bold has collaborated with major clients including IKEA, Spotify, and Arla. The agency’s work has been recognized with awards from D&AD, Cannes Lions, and the Swedish Design Awards, reinforcing its reputation as one of Scandinavia’s foremost creative forces in brand transformation and visual communication.
Cases
- 1937
- Product Branding For An Authentic Barbershop
- Åbro
- A Redesign For Sweden’s Oldest Family Brewery
- Apotek Hjärtat
- Visual Design Concept For Sweden’s Largest Pharmacy Chain
- Arelion
- Brand Identity Development For A Global Network Company
- Askul
- Packaging Design For A Modern Japanese Kitchen Goods Brand
- Baton
- Brand Platform Development For A European Logistics Company
Clients
Tech Stack
Technologies detected on Bold Scandinavia's website.





