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Wilberforce Sans in use - D1S1 Design Spotlight

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Wilberforce Sans — 1 case

Used by JKR

Set for RSPCA

Cases set in Wilberforce Sans, as credited by the studios in their own writeups.

Rspca

Brand Repositioning For RSPCA

Wilberforce Sans in the news

"Why Brands Now Prioritize Custom Typography"
Creative Boom · Oct 8, 2025
Creative Boom’s article, written by Abbey Bamford, explores the growing importance of custom typography in brand identity, featuring insights from Studio DRAMA’s business director Frankie Guzi. It highlights how bespoke typefaces have evolved from luxury items to strategic assets, with examples from brands like Heinz, Mozilla, and RSPCA. The piece debunks myths around cost and complexity, positioning custom type as both a creative and financial investment for modern brands.
Studio DRAMAJKRW+KHeinzMozillabranding
New Logo & Branding for RSPCA by JKR
BP&O · Jun 6, 2024
BP&O’s feature by Emily Gosling reviews JKR’s comprehensive rebrand for the RSPCA, marking the charity’s 200th anniversary. The new identity introduces a custom typeface, vibrant color palette, and modern iconography while retaining the recognizable blue. The project balances heritage with contemporary appeal, aiming to strengthen the charity’s relevance and financial sustainability.
JKRStudio DRAMAAMV BBDORSPCAbranding