Used by Hyperfocus, Sons & Daughters ID, Mucho, Athletics
Set for Gobi Cashmere, Junction, Turf, WhereverSIM
Cases set in Tomato Grotesk, as credited by the studios in their own writeups.
SEESAW features the website for Bandit Running, a New York City–based cult running and sportswear brand. The project highlights the brand’s e-commerce presence and use of Helvetica and Tomato Grotesk typefaces.
Major Studio created a luxurious, indulgent brand identity for gluten-free cookie brand XOV Cookies, balancing old-world patisserie charm with modern elegance. The design features a custom hand-drawn wordmark, warm photography, and a refined packaging system that evokes opulence and comfort. The project positions XOV as a premium, gluten-free indulgence aimed at a high-end audience.