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FARFETCH Basis in use - D1S1 Design Spotlight

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FARFETCH Basis — 1 case

Used by Bureau Borsche

Set for Farfetch

Cases set in FARFETCH Basis, as credited by the studios in their own writeups.

Farfetch

Farfetch by Bureau Borsche

Visual Identity For Farfetch

Heritage, Modernity, Sport

FARFETCH Basis in the news

Bureau Borsche crafts a quietly confident identity for global fashion platform FARFETCH
The Brand Identity · Nov 2, 2020
The article highlights Bureau Borsche’s rebrand for global fashion platform FARFETCH, emphasizing a minimalist and confident visual identity. The new system centers on a bespoke sans serif typeface, FARFETCH Basis, developed with Colophon Foundry, complemented by Nimbus Roman and a new monogram called the FARFETCH Fuse. The identity balances editorial sophistication with digital functionality, reflecting the brand’s global luxury positioning.
Bureau BorscheColophon FoundryURW Type FoundryFARFETCHbranding