Studio Loutsis developed a flexible 12-part grid identity for OUTSIDE/IN, an exhibition presented by Hello Human and Lyle Gallery during NYCxDesign 2025. The system reflects the exhibition’s themes of belonging and visibility, adapting across print and digital formats while symbolizing designers’ boundary-crossing practices. The identity uses the Dédale typeface, a diverse color palette, and cohesive applications spanning posters, postcards, and signage.
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