ABC Walter Neue — 1 case

ABC Walter Neue in the news

• Pentagram’s Spiral Identity Brings Tokyo’s Museum of Narratives to Life

  BP&O · Jun 11, 2026

  BP&O features Pentagram’s brand identity for Tokyo’s Museum of Narratives (MoN Takanawa), designed by partners Luke Powell and Jody Hudson Powell. The identity centers on a spiral motif inspired by the museum’s architecture and inaugural exhibition, symbolizing cyclical storytelling and cultural evolution. The project combines clarity, playfulness, and motion, using Walter Neue type and a bright red, blue, and green palette to express inclusivity and energy.

  PentagramKengo Kuma & AssociatesMuseum of Narratives (MoN Takanawa)branding
• Omnigroup detail the importance of collaboration within their multidisciplinary design practice

  The Brand Identity · Jul 8, 2021 · Interview

  The Brand Identity interviews Lausanne-based studio Omnigroup, founded by Leonardo Azzolini and Simon Mager, about their collaborative and multidisciplinary approach to design. They discuss their focus on typography, identity, and book design, their type foundry Omnitype, and collaborations such as the ABC Walter typeface with Dinamo. The conversation explores their working methods, creative culture in Lausanne, and the importance of collaboration and material experimentation.

  OmnigroupDinamoSpace CaviarSwiss literature foundationUtah Museum of Contemporary Artbranding