Wit Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Wit projects in press coverage.
News & interviews
- The metallic graphics of Jump Jirakaweekul are rooted in the ancient but feel sharp and current
It's Nice That · Apr 7, 2026
The article profiles New York-based designer Jump Jirakaweekul, whose metallic, symbol-laden graphics merge ancient motifs with modern digital aesthetics. Known for collaborations with Collins on Twitch’s branding, Jump’s work explores the intersection of structure and expression through vector-based illustration and mythological imagery.
- Bruno anchors Work With Island in furniture culture, not tech
The Brand Identity · Jan 21, 2026
Bruno rebranded European acoustic pod manufacturer Work With Island, repositioning it from a tech-oriented brand to one rooted in furniture culture. The identity draws on Bauhaus and Swiss design principles, using Helvetica, bold primary colours, and modular forms inspired by the pods themselves. The rebrand emphasizes honesty, accessibility, and employee-centric communication, aligning the brand’s visual and verbal identity with its physical product reality.
BrunoWork With Islandbranding - "November's Nicer Tuesdays: Get Tickets for Porto Rocha, Jennie Baptiste Talks"
It's Nice That · Oct 15, 2025
It’s Nice That announces the November 2025 edition of its Nicer Tuesdays event in London, featuring talks from Porto Rocha, Jennie Baptiste, Boomranng Studio, and Alice Isaac. The lineup spans design, photography, and collage, with discussions on identity, culture, and creative process. The event will be held at EartH Hackney with music by Epidemic Sound and sponsorship from El Rayo and Lovecorn.
- "Vic Moy Captures Nottinghill Carnival's Spirit and Culture Through Lens"
It's Nice That · Aug 21, 2025
Photographer Vic Moy documents the vibrancy and cultural depth of Notting Hill Carnival in her project CRNVL ’24. The series explores themes of identity, heritage, and resilience through intimate portraits and street photography. The article highlights Moy’s research-driven approach and her collaboration with disability-founded agency With Not For.
With Not Forphotography - Design Founder Shares Anxiety Over Fitting In
It's Nice That · Jun 17, 2025
In this POV column for It’s Nice That, Felipe Rocha, co-founder of Porto Rocha, reflects on his experiences as a Brazilian designer leading a New York studio and the pressures of fitting into the mold of a 'design founder.' He discusses issues of belonging, confidence, and inclusion within the creative industry, calling for broader acceptance of diverse voices and leadership styles. The piece highlights how cultural and linguistic differences shape perceptions of professionalism and authority in design.
- ONBOX Revamps Stocktwits for Speed, Community, and Memes
The Brand Identity · Feb 19, 2025
ONBOX has rebranded Stocktwits, the social platform for traders and investors, with a bold, fast-paced identity reflecting the 'Degenerate Economy' of meme-driven finance. The new design emphasizes community, speed, and conversation, featuring a custom wordmark inspired by Paralucent and a dynamic blue-cyan gradient called 'Pulse.' The identity system is built to support user-generated content and live across digital environments.
ONBOXPen NameStocktwitsbranding - Elizabeth Goodspeed Explores Design Credit Challenges
It's Nice That · Nov 21, 2024
Elizabeth Goodspeed explores the complexities of credit in design through the case of Athletic Greens’ AG1 identity, originally rebranded by Creech and later evolved by The New Company. The article examines how subtle design updates can blur the line between a rebrand and a refresh, raising questions about authorship and recognition in the creative industry.
- IYA Studio on their new website, finding a home in Deptford, and creating meaningful connections
The Brand Identity · Aug 8, 2023 · Interview
The Brand Identity interviews IYA Studio’s co-founder and creative director Matt Cottis about their new website, their move to Deptford, and their evolving approach to meaningful, community-driven design. The conversation covers the studio’s updated digital presence, recent collaborations, and ongoing projects with brands like Parla, Imprint, and Bang & Olufsen. Cottis reflects on the benefits of working in a vibrant local environment and the studio’s focus on connection and creativity.
IYA StudioStill CuriousKintentGood Movementdigital - Hanzer Liccini on how type and graphic design inform both sides of their Berlin-based practice
The Brand Identity · Oct 18, 2022 · Interview
The interview with Berlin-based duo Hanzer Liccini explores how Elias Hanzer and Lucas Liccini balance their dual focus on graphic design and type design. They discuss their collaborative process, the founding of HAL Typefaces, and projects such as film title design and jewellery-based custom fonts. Their practice emphasizes experimentation, conceptual thinking, and sustainable print production.
Hanzer LicciniHAL TypefacesStudio Manuel RaederHelena WittmannMiglė Kazlauskaitėbranding - Moment’s Andrew Pollak on creating international identity systems for Marc Jacobs, Nike and more
The Brand Identity · Feb 18, 2022 · Interview
The Brand Identity interviews Andrew Pollak, founder of San Francisco-based studio Moment, about building international identity systems for clients like Marc Jacobs, Nike, and Twitch. Pollak discusses the studio’s collaborative structure, challenges of pitching, and his approach to branding and networking. The conversation also touches on his career path, design philosophy, and favorite typeface, Neue Haas Grotesk.



