OHMY Rebrands Sprint Valley With Bold Identity Over Consultancy NeutralityThe Brand Identity · Jan 28, 2026
UK-based studio OHMY rebranded behavioural science consultancy Sprint Valley with a bold, motion-driven identity inspired by the transition from friction to flow. The system uses geometric shapes, post-it note colors, and expressive typography to convey momentum and collaboration. The rebrand emphasizes energy and human warmth while maintaining credibility for corporate audiences.