1 case across 1 studio
Designers and creative leads credited on Rouvia projects in press coverage.
The Brand Identity · May 2, 2024
The article highlights seven contemporary brand identities within the transport sector, showcasing how design studios like Parker, Studio South, and Mirage are shaping the visual language of mobility. Each project—from electric scooters to delivery services—demonstrates how clarity, sustainability, and innovation define modern transport branding.
The Brand Identity · Nov 28, 2022
Berlin-based studio Mirage developed a new brand identity for sustainable logistics company Rouvia, simplifying its complex multimodal transport offering through a system inspired by roads, rails, and waterways. The identity features a custom wordmark, bespoke typography from Playtype, and a vibrant coral and dark blue palette that balances innovation with stability.
The Brand Identity · Aug 16, 2022 · Interview
The Brand Identity interviews Berlin-based agency Mirage, exploring its empathy-driven and Stoicism-inspired approach to branding and design. Founder Mike Piepers and Creative Director Alex Popov discuss the studio’s origins, philosophy, and evolving methodology. They emphasize empathy, purpose, and continuous learning as central to Mirage’s creative process and culture.
