Ge Design Cases
1 case across 1 studio
Designers behind the work
Designers and creative leads credited on Ge projects in press coverage.
News & interviews
- The lo-fi look of this campaign for Half Batch Brewing is a lesson for us all
Creative Boom · Apr 28, 2026
Creative Boom features Stereo Creative’s playful '100% Beer' campaign for Half Batch Brewing, which embraces a lo-fi, character-driven aesthetic to stand out on social media. Using googly eyes and everyday props, the campaign highlights authenticity and humor over polished production. It marks Half Batch’s first major retail push and Stereo’s first win from its Austin office.
Stereo CreativeHalf Batch BrewingKrogeradvertising - Design director Paul O'Brien on when imposter syndrome just means you're in the wrong job
Creative Boom · Apr 23, 2026
Creative Boom’s profile of design director Paul O’Brien traces his journey from struggling with imposter syndrome at a mismatched job to rediscovering confidence through freelance work and award-winning projects. After success with Taxi Studio’s Byron Burgers campaign and leadership roles at Elmwood, O’Brien now embraces freelance life with renewed purpose. The article explores how environment, not ability, often shapes creative confidence.
ZigguratBulkBulletproofBulkByron Burgersbranding - Booms & Shakes: April's biggest moves and boldest launches
Creative Boom · Apr 22, 2026
Creative Boom’s April 2026 edition of 'Booms & Shakes' highlights major leadership changes, new hires, and agency expansions across the global creative industry. The roundup covers transitions at Verve, Residence, DEPT, and GUT Europe, alongside new appointments at Aer Studios, Born Social, and Gung Ho. It also introduces D&AD’s new global Ambassador Programme connecting creative leaders worldwide.
- Garage Beer Revives Stubby Bottles and 24-Can Buckets
· Apr 16, 2026
The Dieline article by Bill McCool highlights Garage Beer’s revival of the classic stubby bottle and introduction of a 24-can bucket. Backed by the Kelce brothers, the brand aims to appeal to drinkers seeking a straightforward, unpretentious beer experience while standing out in a market dominated by tallboys and long-necks.
Garage Beerpackaging - Meet Yeco: the smarter way brands find the perfect agency match
The Brand Identity · Apr 16, 2026 · Interview
The Brand Identity interviews Yeco founder Coby Phillips about how the consultancy helps brands find their ideal agency partners through a mix of data, human insight, and chemistry. Phillips explains Yeco’s vetting process, the pitfalls brands face when choosing agencies, and how the company’s partnership with The Brand Identity will make its matchmaking service more accessible. The discussion highlights Yeco’s focus on transparency, alignment, and collaboration in agency-brand relationships.
YecoThe Brand IdentityELEVEN AustraliaJoah Brownbranding - Why This Typeface Looks Familiar: It’s a Kuhlman Revival
· Apr 14, 2026
Steven Heller’s Daily Heller column spotlights the revival of Roy Kuhlman’s distinctive hand-lettered style through a new typeface designed by Steven Brower, Craig Welsh, and David Jonathan Ross. The Kuhlman font, released through Ross’s Font of the Month Club, has already been adopted by major brands and cultural institutions. The article explores the typeface’s origins, aesthetic influences, and its unexpected popularity among contemporary designers.
L.A. DodgersCNNtypography - Decimal Designs Optimistic Brand for AI Creators Coalition
· Apr 13, 2026
Decimal created a brand identity for the newly formed Creators Coalition on Artificial Intelligence (CCAI), a nonprofit founded by creatives like Daniel Kwan and Joseph Gordon-Levitt to advocate for ethical AI in entertainment. The identity emphasizes human agency through an imperfect gradient system, a logo symbolizing collaboration, and a custom web-based drawing tool that invites community participation. The project reflects a balance between technology and human creativity.
DecimalCreators Coalition on Artificial Intelligence (CCAI)branding - Peanuts Symphony Debuts, Celebrating Vince Guaraldi’s Timeless Music
· Apr 8, 2026
Steven Heller reports on the debut of the Peanuts Symphony, a new concert experience performed by the Seattle Symphony and produced by Gershwin Entertainment Corp. The event celebrates Vince Guaraldi’s music and marks key anniversaries for both his career and the Peanuts television specials. The production features original animated backdrops from classic Peanuts episodes.
Seattle SymphonyGershwin Entertainment Corp.other - LA28 Turns Olympic Branding Into a Cultural Platform
· Apr 1, 2026
PRINT Magazine’s article by Jessica Deseo explores how LA28’s branding for the 2028 Olympic and Paralympic Games redefines what a global identity can be. Led by Ric Edwards, the LA28 design team treats the brand as a flexible cultural platform rather than a fixed logo, inviting athletes, artists, and communities to co-author the visual system. The piece highlights how the project reflects Los Angeles’s diversity and signals a shift toward participatory, scalable branding systems.
LA28SEGDOlympic Games Los Angeles 2028branding - Taste travels: Matt Dunn on how ideas move through culture
Creative Boom · Apr 1, 2026 · Interview
Creative Boom’s interview with global creative director Matt Dunn explores his philosophy on how taste moves through culture and how it shapes creative work. Dunn discusses his process of documenting cultural references and shares insights from his Unwell NYC pop-up project for Alex Cooper’s Call Her Daddy brand. The piece highlights his collaborative approach, practical creative advice, and belief in sharing knowledge freely.
EnterDroga5MotherUnwell BeveragesCall Her Daddybranding