Ge Design Cases
Designers behind the work
Designers and creative leads credited on Ge projects in press coverage.
Designers and creative leads credited on Ge projects in press coverage.
Worth Your While created a provocative campaign for Danish NGO Plastic Change titled 'These Nuts May Contain Traces of Plastic' to mark World Environment Day. Using hyper-real imagery of testicle skin styled as food packaging, the campaign highlights the presence of microplastics in male bodies and their impact on fertility. The work aims to make environmental issues personal and urgent through humor and shock value.
Ljubljana-based creative studio .raw has launched a new brand and physical space built around the concept of transparency, likened to an 'open kitchen.' Founded by Tamir Potokar Grays, the studio merges branding, marketing, and product design under a brutalist aesthetic that extends from architecture to apparel. The identity employs a restrained black-and-white palette and a trio of typefaces to express the studio’s raw, systemic approach.
Dairy Management Inc. launched the 'Body by Cheese' campaign to promote cheese as a high-protein snack for athletes. The initiative includes 'Parm Bars,' 2-ounce Parmesan blocks packaged by Mischief in wrappers parodying sports nutrition branding. The campaign partners with fitness influencers like Peloton instructor Adrian Williams to spread awareness.
The article profiles Manchester-born artist and facilitator Lucy Grainge, whose community-driven practice spans installations, murals, and workshops that bring art into public spaces such as train stations, hospitals, and galleries. Through her initiative Wiggle Wonderland CIC, she collaborates with local communities to create vibrant, inclusive artworks. The piece explores her journey from art school to public commissions, emphasizing accessibility, play, and neurodiversity in her creative process.
The Dieline’s May 2026 roundup by Chloe Cordover highlights standout packaging and branding stories from the month, including Mirinda’s global rebrand, Olipop’s refresh, and heritage brand updates for Bob’s Red Mill and Genesee. The piece also notes unusual stories like Calbee’s colorless packaging due to an ink shortage and Starbucks facing recycling criticism.
The article highlights a limited-edition packaging project by Derek&Eric for German brewer Bitburger, celebrating Germany’s four World Cup titles and anticipating a fifth for the 2026 tournament. The design series honors the national team’s legacy through collectible can artwork tied to each championship year.
UCL’s School of Management has launched a new MSc in Creativity, Innovation and Leadership, designed to bridge the gap between creative and commercial disciplines. The one-year programme combines academic research with practical leadership training and features input from industry leaders at Adobe, Ogilvy, IDEO, and YouTube. Headed by Dr Jennifer Lynch, the course emphasises storytelling, design thinking, and creative problem-solving for future leaders in the creative industries.
