Creative Boom reports that London-based studio DixonBaxi has launched AskUs, an AI tool trained on 25 years of the agency’s creative thinking. The system allows anyone to interact with the studio’s accumulated knowledge in a conversational format, offering insights into its projects and philosophy. The article explores how this innovation reimagines how agencies communicate their strategic thinking to clients.
Creative Boom’s 2025 roundup highlights 25 studios shaping the global design landscape. From Porto Rocha’s socially conscious branding to DixonBaxi’s strategic systems and Hey Studio’s joyful minimalism, the list celebrates studios that combine creativity with purpose. The article underscores a shift toward collaboration, diversity, and design leadership across continents.
