Studio: Saffron

Client: City of Vienna

Work: Brand Identity

Industry: Real Estate

Place Branding For The City Of Vienna

Saffron Brand Consultants developed a new place brand for the City of Vienna, centered on the idea of putting people at the heart of the city’s identity. The project redefined Vienna’s positioning and experience across physical and digital touchpoints, earning recognition with a German Design Award for Excellence in Brand Identity.

Tags: Architecture, City, Experience, Positioning