Brand And Digital Experience For Wondermind

Red Antler partnered with Wondermind, founded by Selena Gomez, Mandy Teefey, and Daniella Pierson, to create a brand and digital platform that reframes the conversation around mental health. The team developed a system that balances intrigue and approachability, featuring mood-based content browsing and a distinctive visual identity that encourages daily engagement with mental fitness.