Brand Identity And Packaging For A Healthy Snack Startup

Red Antler developed the brand identity, packaging, and digital presence for Dally, a new low-calorie, slurpable jelly snack made from konjac. The design combines a bold, curvaceous wordmark with vibrant, futuristic fruit illustrations to make the product feel both sophisticated and playful, appealing to adult consumers while redefining the snack pouch category.