Studio: Otherway

Client: Smythson

Work: Brand Identity

Industry: Fashion

Brand Redefinition For Smythson

Otherway partnered with Smythson to modernize its brand while honoring its rich heritage. The project introduced a new creative platform and emotive campaign that celebrate the craftsmanship and timeless elegance of Smythson’s luxury products through content and motion design.

Tags: Beauty, Craftsmanship, Emotion, Heritage, Luxury