Brand Identity Redesign For Industrial Motor Manufacturer Simu

FutureBrand Paris revitalized Simu’s brand identity to reaffirm its leadership in the industrial automation sector. The redesign introduced a modern logo inspired by the brand’s iconic square, a new graphic system called the Simu Frame, and a professional blue-toned color palette that reflects precision and partnership. The refreshed identity highlights Simu’s technological expertise and human-centered approach.