Corporate Brand Identity For L'oreal

FutureBrand partnered with L’Oréal to create a unified corporate identity that harmonizes its diverse global entities under one cohesive voice. The new design centers around the iconic 'O' symbol, a bold red accent, and a custom script inspired by the founder’s handwriting, reflecting both passion and sophistication. The refreshed identity has been successfully adopted across all divisions of the L’Oréal Group.