Motion Film For Ffern's Rewilding Spring Season
Scan-and-cut turned Ffern’s spring season into a surreal seed mission.
From Form created a one-minute collage film for Ffern’s rewilding spring season, celebrating the imaginative world of the Seed Guardians—an underground group preserving endangered seeds and vegetables. The film combines scanned organic materials, hand-drawn elements, and surreal compositions to evoke wildness and imperfection.
Insights- The creator’s main point is the scan-and-cut approach: From Form built the one-minute film by scanning organic materials and cutting them into a collage language, making the process itself part of the aesthetic.
- The film was made for Ffern’s rewilding spring season and centers on the Seed Guardians, an underground group dedicated to preserving endangered seeds and vegetables, giving the beauty brand a narrative world rather than a conventional seasonal promo.
- The visuals intentionally lean into wildness and imperfection through hand-drawn elements, surreal compositions, and playful experimental collage, which makes the piece feel handcrafted instead of polished.
- As a motion design project in the beauty industry, it stands out by using a one-minute format to merge natural texture with imagined folklore, turning product-season storytelling into something more cinematic and mysterious.