Raphael Guenassia
Producer
In their own words
They were ultimately seeking a creative partner who could refine their vision and bring it to the next level.
Async isn’t a limitation; it gives people room for focused work.
Articles & interviews
- Decimal Designs Optimistic Brand for AI Creators Coalition
Decimal created a brand identity for the newly formed Creators Coalition on Artificial Intelligence (CCAI), a nonprofit founded by creatives like Daniel Kwan and Joseph Gordon-Levitt to advocate for ethical AI in entertainment. The identity emphasizes human agency through an imperfect gradient system, a logo symbolizing collaboration, and a custom web-based drawing tool that invites community participation. The project reflects a balance between technology and human creativity.
- Inside Decimal’s five-year journey building a global curated network
The Brand Identity interviews Decimal’s team about their five-year evolution into a global, curated network-based studio. Partners Gabrielle Harlid, Raphael Guenassia, and Maki Ozawa discuss how they manage over 100 collaborators worldwide, maintain creative cohesion, and adapt technology to each project. The conversation highlights Decimal’s flexible, technology-agnostic approach and its focus on matching talent to projects based on expertise and passion.