Nam Huynh
Designer · Founder
In their own words
International Assembly is like this big celebratory parade of exciting people and stuff. It’s personal, friendly, full of interesting characters and happy people.
Articles & interviews
- INTL 2025 by Warriors Studio and NAM
BP&O’s feature by Emily Gosling explores the 2025 identity for INTL, designed by Warriors Studio in collaboration with NAM. The identity builds on the festival’s tradition of reinvention, using VR-sculpted typography, playful illustrated characters, and cinematic design cues to express the event’s energy and community spirit. The result is a dynamic, textured system that balances experimentation with functionality.
- "International Assembly's Bold Typography Redefines Function in Design"
Creative Boom’s feature explores NAM and Warriors Studio’s identity for the 2025 International Assembly in Glasgow. The branding uses sculptural, stone-like 3D typography paired with clean Neue Haas Grotesk subtitles to question conventional ideas of functionality in design. The project celebrates experimentation, digital craft, and the balance between clarity and abstraction for a creative audience.
- International Assembly's 2025 Identity Showcases Typographic Parade
Warriors Studio collaborated with NAM to create the 2025 identity for Glasgow’s International Assembly festival. The concept draws on the idea of a typographic parade, combining playful 3D stone letterforms, cinematic references, and vibrant characters to express the festival’s communal energy. The identity merges physical and digital techniques, using VR sculpting and layered typography to question functionality and legibility in design.