Designer
The team’s goal with the brand personality and the actual work was to strike a balance – allowing for moments of playfulness and boldness, while also having the flexibility to dial back Skillbard’s voice where necessary.
Her art is surprising and playful, and a smidge abstract.
The original typeface that is the foundation for Propely Sans already reflected the personality we visually wanted to communicate.
Non-Format and Anti collaborated on a new brand identity and website for audio studio Skillbard, highlighting its creative process and passion for sound design. The rebrand introduces a dynamic, flexible visual system that moves like soundwaves, featuring kinetic elements, changing color themes, and handcrafted illustrations. The project extends across digital and social platforms to reinforce Skillbard’s distinctive creative voice.
Oslo-based studio Uppercase created a playful and characterful brand identity for Propely, a Norwegian property management company. The project features custom illustrations by Catherine Potvin and a bespoke typeface, Propely Sans, based on a design by Alfredo Marco Pradil. The identity uses vibrant colors and thoughtful typography to reflect Propely’s approachable and modern ethos.