David Lane
Creative Director · Designer
In their own words
The recipes in this book are all so delicious. They are painstakingly developed and tested – readers should definitely spend time making and enjoying them.
The previous campaign opened a new direction for Burberry, and we wanted to continue in that vein.
Whether you are British or looking at Britain from abroad, there’s something warm and human about them, especially the ones from the 90s era.
Burberry is very welcoming and open, embraced by so many parts of society. It’s nice to create something inviting for the viewer that isn’t hiding behind a perfect façade.
Articles & interviews
- The third book from The Gourmand makes room for the mushroom
The article covers The Gourmand’s third book in its food-focused series, published by Taschen, which explores the world of mushrooms through photography, essays, and recipes. Creative director David Lane and editor-in-chief Marina Tweed continue their minimalist visual approach, with photography by Bobby Doherty capturing the mushroom’s iconic form. The publication blends culinary, historical, and design perspectives into a richly visual and conceptual exploration.
- "Rankin's Ex-Art Director Debuts Modular Design Templates"
The Brand Identity interviews designer Ricci Williams, former art director for Rankin, about launching Studio Noteform — a modular template system offering flexible, narrative-driven design tools. Williams discusses his experience across fashion, film, and editorial design, and how his new venture bridges structure and creativity through adaptable frameworks built in Figma and Notion.
- "Blinkink Crafts Cross-Stitch Animated Ads for Burberry's Winter 2025 Show"
Blinkink created a series of cross-stitched animated shorts for Burberry’s Winter 2025 campaign, directed by Daniel Quirke and creative directed by David Lane. The project used 120 embroidered frames to animate Burberry’s knight logo traveling through London, highlighting the brand’s craftsmanship and heritage. Collaborations included London Embroidery Studio for stitching and I Want Noise for sound design.
- David Lane Launches Burberry Campaign Inspired by British Rom-Coms and Rain
David Lane, creative director of Lane and Associates, discusses his latest Burberry campaign 'It’s Always Burberry Weather: London in Love.' The Valentine’s Day release draws inspiration from classic British rom-coms, weaving together love stories across a rain-soaked London to celebrate Burberry’s timeless appeal. The campaign continues the brand’s cinematic storytelling approach with a hero film and seven vignettes featuring a star-studded cast.