Used by M—N Associates
Set for PetChoy
Cases set in TT Trailers, as credited by the studios in their own writeups.
BP&O features Marx Design’s branding and packaging for Yes You Can, a non-alcoholic ready-to-drink brand founded by former Olympian Tyler Martin. The identity uses bold typography, bright colors, and playful copy to position the brand as positive and empowering rather than oppositional to alcohol. The packaging and photography emphasize inclusivity, spontaneity, and social participation.
St. Petersburg-based studio F61 created a bright and bold brand identity for Moscow coffee brand Habit, emphasizing its philosophy of coffee as an emotional daily ritual. The identity features a strong wordmark, playful illustrations, and a pastel pink and royal blue palette that contrasts the city’s grey tones. The project includes packaging, communications, and in-house illustrations that humorously depict coffee as a saviour in absurd scenarios.