Christopher Doyle & Co. refreshed Mecca Coffee’s brand identity to celebrate its 20th anniversary, creating a tactile, print-inspired system that balances industrial typography with folkish illustration. The new identity spans packaging, merchandise, and collateral, using hand-drawn icons and earthy colors to convey authenticity and craft. The result is a confident, human-centered brand that stands out in the specialty coffee sector.
Koto’s Sydney studio has developed a new brand identity for Riot Games’ League of Legends Championship Pacific (LCP), uniting the APAC region under a single esports banner. The identity features a custom variable typeface, dynamic motion system, and modular design inspired by gameplay, celebrating regional pride and fan culture. The project positions LCP as both a competition and a cultural movement within global esports.