Used by Focus Lab, Dinamo, M—N Associates, Snøhetta
Set for Beck's Ice, Felix Salut, National Library of Norway, Tango
Cases set in Aperçu, as credited by the studios in their own writeups.
Sydney-based studio With You created the brand identity for Good Ways Deli, a Redfern eatery celebrating Australian native produce. The design combines nostalgic references to traditional delis with a flexible graphic system and a warm typographic pairing of ITC Souvenir and Aperçu. A vintage Australiana green anchors the identity, connecting it to the country's heritage and natural landscape.
Nowhere Studio designed a sophisticated catalogue for DOMa’s 2020 Greek Architecture Awards, reflecting the architectural precision of its content. The Athens-based studio used a modular typographic system featuring Galapagos, Aperçu, and a Greek Garamond, paired with uncoated paper and wire binding to evoke architectural tactility. The project extends DOMa’s broader rebrand, maintaining consistency across identity and editorial design.
BP&O reviews Marx Design’s packaging for Rare Harvest, a limited edition mānuka honey from The True Honey Company. The design emphasizes rarity and value through material and structural innovation, featuring a blossom-inspired form and sustainable wooden lid. Richard Baird praises the packaging’s performative qualities and material sophistication, noting minor graphic inconsistencies.
BP&O features the new visual identity for Swedish retail chain Åhléns, designed by Scandinavian studio Happy FB. The rebrand builds on the existing wordmark and signature red, expanding it into a flexible typographic system and diverse color palette. The project emphasizes sustainability, variety, and continuity through thoughtful art direction and adaptable design elements.