Momo Design Cases
Designers behind the work
Designers and creative leads credited on Momo projects in press coverage.
Designers and creative leads credited on Momo projects in press coverage.
The Brand Identity’s biweekly feature 'The Edit' spotlights five global design projects, including Daisy Chain’s dreamlike identity for The New York Times’ State of the Times 2025 conference. Other highlights include Bad’s vibrant restaurant branding for YOYO, BrandCraft’s academic identity for The University of Hong Kong, M — N Associates’ rebrand of fintech giant MoMo, and Studio Size’s motion-driven visuals for Solfeggio Obscuro. The roundup showcases diverse approaches to branding, motion, and typography across industries.
BP&O features Red Antler’s rebrand for Fuku, the fast-casual chicken sandwich brand born from David Chang’s Momofuku. The identity combines bold typography from Pangram Pangram with Akzidenz-Grotesk, dynamic flash photography, and NYC-inspired signage. While the article praises the typography and art direction, it also questions some of the copywriting and visual choices.
