London's Air Ambulance Charity Design Cases

Designers behind the work

Designers and creative leads credited on London's Air Ambulance Charity projects in press coverage.

News & interviews

• FORM Rebrands London's Air Ambulance to Boost Support

  Creative Boom · Jun 18, 2025

  FORM Brands Studio has rebranded London's Air Ambulance Charity with a new identity built around the concept of 'Propelling Promise'. The design introduces a gradient inspired by helicopter blades, a vivid orange drawn from medic uniforms, and a refreshed tone of voice that balances urgency with compassion. The rebrand aims to strengthen public connection and fundraising impact while maintaining accessibility and authenticity.

  FORM Brands StudioLondon's Air Ambulance Charitybranding