Fanta Design Cases
2 cases across 2 studios
News & interviews
- Using sound to cut through the noise: Here Design’s Josh Shires demystifies audio branding
The Brand Identity · Apr 22, 2024 · Interview
The Brand Identity interviews Josh Shires, Audio Director at Here Design, about the role of sound in branding and the creation of distinctive sonic identities. Shires discusses his process, tools, and philosophy behind integrating audio from the outset of brand development. He highlights recent projects for Weber and La Fantaisie, emphasizing the emotional and strategic power of sound in shaping brand experiences.
Here DesignWeberLa Fantaisiebranding - The Daily Heller: 'Zap' in the Box
Steven Heller’s article revisits the origins and cultural impact of Zap Comix, the groundbreaking underground comic series that revolutionized countercultural art in the late 1960s. Featuring artists like R. Crumb, Victor Moscoso, Rick Griffin, and S. Clay Wilson, the piece explores how their taboo-breaking work challenged mainstream norms and influenced visual culture. The article also notes Fantagraphics’ forthcoming 2026 release of The Complete Zap Comix.
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