1 case across 1 studio
Designers and creative leads credited on Erne projects in press coverage.
It's Nice That · Aug 13, 2025
The article explores how animators and studios are merging traditional craft with AI to create more soulful and innovative work. Featuring directors Alice Bloomfield and Jeremy Higgins, and Paris-based studio Unveil, it highlights projects that use AI as a creative tool rather than a replacement for human artistry. The piece argues that the best AI-driven work emerges when human touch and experimentation remain central to the process.
The Brand Identity · Dec 6, 2024 · Interview
The Brand Identity interviews Sam Smith, founder of Villagers Studio, a remote-first design practice that assembles bespoke teams for each project. Smith discusses the studio’s trust-based model, its flexible, community-oriented approach, and its mission to bring joy to the branding process. The conversation explores the studio’s early projects, challenges, and ambitions for growth and mentorship within the creative industry.
The Brand Identity · Jun 12, 2024
The article by Poppy Thaxter showcases six creative examples of brand merchandise that go beyond typical promotional items like pens and water bottles. It highlights how studios such as Angel & Anchor, Odd Hours Studio, Wedge, Saint-Urbain, and Studio Gonzalo Hergueta have applied brand identities to fun and unexpected merch applications. The piece celebrates playful, colourful, and experimental approaches to brand expression through tangible products.
The Brand Identity · Mar 1, 2024
The article by The Brand Identity, written by Poppy Thaxter, curates eight branding and design projects that explore the evolving concept of health. It highlights how studios around the world approach physical, mental, and social well-being through thoughtful design across wellness, femtech, and mental health sectors.
The Brand Identity · Feb 13, 2023
NaN collaborated with DBLG to create a custom variable type family for Outernet, London’s new live-music and retail venue. The resulting Outernet Headline and Outernet Corporate fonts balance digital functionality with architectural inspiration from the venue’s design. The project emphasizes a tech-driven, monospaced aesthetic suited for Europe’s largest digital display.
The Brand Identity · Dec 15, 2021
Saint-Urbain created an inclusive and playful brand identity for Erne, a new platform dedicated to Pickleball players. The design features a custom wordmark, vibrant color palette, and a mix of typefaces that balance technical precision with expressive energy. The identity captures the sport’s fun, approachable spirit while maintaining a sense of sincerity and craftsmanship.

