Landor has rebranded Italy’s leading payment network BANCOMAT with a concept called ‘hyper-vision,’ inspired by the seagull-shaped ‘B’ logo. The new identity features a custom typeface, BANCOMAT Display, and a motion system built around wide-angle perspectives that symbolize openness and progress. The rebrand modernizes BANCOMAT’s heritage for the digital era while emphasizing leadership and inclusivity.
BP&O features Mucho’s rebrand for DomésticoShop and its new concept store DomésticoMarket, marking the retailer’s evolution from an online-focused business to a more physical, design-led brand. The identity centers on a semi-circle motif derived from the diacritic in the logotype, expanded into patterns and visual systems that unify the two sub-brands. Warm colors, geometric forms, and thoughtful material choices convey modernity and approachability.
