Bakken & Bæck Redefines CoinTracker's Brand for Easier Crypto AccountingThe Brand Identity · Mar 6, 2025
Bakken & Bæck developed a new brand identity and website for crypto accounting platform CoinTracker, emphasizing clarity, usability, and approachability. The rebrand introduces a flowing logo, custom typeface CoinTracker Pro, and vibrant illustrations by Ibrahim Rayintakath to humanize the financial tech experience. Motion and development collaborators helped bring the clean, stress-free digital experience to life.
