Another Collective Rebrands Brusco With a Fresh Smash Burger IdentityBP&O · Jun 4, 2026
BP&O features Another Collective’s rebrand for smash burger brand Brusco, a Porto-based project that reimagines classic fast food design tropes through a bold, type-led identity. Using a minimal palette of red, off-white, and black, and typefaces Brut and Sharp Grotesk, the design balances nostalgia with modern sophistication. The project spans naming, storytelling, packaging, and environmental graphics, creating a cohesive and characterful brand experience.
